September 20, 2021
| Season
3
,
,
Bonus
Episode
15

Supercharging the customer journey with analytics data

With

Steen Rasmussen

(

IIH Nordic

)

Learn how to make use of the higher speed of data to facilitate a change of focus from reactive reporting to complex live activation across channels
Recorded during
-
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Audio only:

Episode guest

Steen Rasmussen

Director of analysis, research and user motivation
at
IIH Nordic
LinkedInTwitter
View full profile

Episode host

Guido X Jansen

Guido has a background as Cognitive psychologist and worked as CRO specialist on both the agency and client-side. In 2020 Guido won the individual Experimentation Culture Award.
Guido X JansenGuido X Jansen

Shownotes

Book(s) recommended in this episode

Transcript

Please note that the transcript below is generated automatically and isn't checked on accuracy. As a result, the transcript might not reflect the exact words spoken by the people in the interview.
View complete transcript

Here, help yourself to a cup of CROppuccino

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