Latest episode
(
#
149
)
|
October 26, 2020
| Season
2
,
,
Bonus
Episode
43

Online Influence Book Launch

Together with the author we’ll explore what makes this book different from the books and content you already know from Cialdini, BJ Fogg and Kahneman.
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Previous episodes:

Latest episode
(
#
148
)
|
October 19, 2020
| Season
2
,
,
Bonus
Episode
42

Optimizing Consumer-to-Consumer marketplaces

Recorded during
on
#
148
,
Oct 19, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

We learn how to approach optimization for a consumer-to-consumer marketplace and Emily is able to share some recent experiment results with us.

Listen or Watch ►
Listen
to "
Optimizing Consumer-to-Consumer marketplaces
"
Latest episode
(
#
147
)
|
October 12, 2020
| Season
2
,
,
Bonus
Episode
41

Switching gears when the pandemic upends your traffic

Recorded during
on
#
147
,
Oct 12, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

We are going to learn how TomTom was able to quickly switch gears when the pandemic hit and lot of people all over the world suddenly stopped driving.

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Listen
to "
Switching gears when the pandemic upends your traffic
"
Latest episode
(
#
145
)
|
October 5, 2020
| Season
2
,
,
Bonus
Episode
40

Main pitfalls for CRO Agencies working with clients

Recorded during
on
#
145
,
Oct 5, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

Working with clients on CRO projects? Learn about the main pitfalls for CRO agencies and how to prevent these.

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Listen
to "
Main pitfalls for CRO Agencies working with clients
"
Latest episode
(
#
144
)
|
September 29, 2020
| Season
2
,
,
Bonus
Episode

How to become a better CRO professional

Recorded during
Digital Elite Day
on
#
144
,
Sep 29, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

You can improve digital customer experiences, but how do you improve yourself? Abi & Craig show how to keep learning & developing as a CRO professional.

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Listen
to "
How to become a better CRO professional
"
Latest episode
(
#
143
)
|
September 28, 2020
| Season
2
,
,
Bonus
Episode
39

CRO in a post-cookie world

Recorded during
on
#
143
,
Sep 28, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

Learn about how you can still continue running online experiments without relying on browsers to accept cookies (since they do so less and less).

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Listen
to "
CRO in a post-cookie world
"
Latest episode
(
#
142
)
|
September 21, 2020
| Season
2
,
,
Bonus
Episode
38

The 6 soft skills that CROs need to master

Recorded during
on
#
142
,
Sep 21, 2020
Dutch episodeEnglish episode
Listen now:
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Learn the 6 soft skills you need to have or develop as a CRO specialist: listen, communicate, organize, be flexible and curious and have integrity.

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Listen
to "
The 6 soft skills that CROs need to master
"
Latest episode
(
#
141
)
|
September 14, 2020
| Season
2
,
,
Bonus
Episode
37

Why your experimentation programme needs a risk profile

Recorded during
on
#
141
,
Sep 14, 2020
Dutch episodeEnglish episode
Listen now:
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Learn how you can (and why you should!) be using experimentation to manage risk and how to create a risk profile for your own or your clients business.

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Listen
to "
Why your experimentation programme needs a risk profile
"
Latest episode
(
#
140
)
|
September 7, 2020
| Season
2
,
,
Bonus
Episode
36

How to do server-side experimentation

Recorded during
on
#
140
,
Sep 7, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

Learn what makes server-side testing different from client-side testing, if can you use both simultaneously and what the common mistakes are you need to avoid.

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Listen
to "
How to do server-side experimentation
"
Latest episode
(
#
139
)
|
August 31, 2020
| Season
2
,
,
Bonus
Episode
35

Copywriting for CRO

Recorded during
on
#
139
,
Aug 31, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

Learn how to become great at copywriting for conversion from one of the leading experts on the topic.

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Listen
to "
Copywriting for CRO
"
Latest episode
(
#
138
)
|
August 24, 2020
| Season
2
,
,
Bonus
Episode
34

Soft Persuasion: waarom je moet katalyseren ipv overtuigen

Recorded during
on
#
138
,
Aug 24, 2020
Dutch episodeEnglish episode
Listen now:
other platforms

Leer over de kunst van nudgen ofwel "Soft Persuasion" en waarom het beter is om gedrag te katalyseren dan mensen actief proberen te overtuigen.

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Listen
to "
Soft Persuasion: waarom je moet katalyseren ipv overtuigen
"

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