
Frank Overbeek
Founder and Owner of SiteSpect Europe
SiteSpect; Hybrid Experimentation, like no other.
Over Frank Overbeek
Creating innovative companies with ambitious and creative targets. Specialties: Testing and targeting in Internetmarketing
Skills & Expertise
Career Journey
Founder and Owner of SiteSpect Europe
Director Of Operations
Co-Founder
THE #1 CRO MANAGEMENT PLATFORM. The next level in having the CRO process and projects optimized and maximum adopted in the organization. Easily stored and fast accesible CRO data, with thesaurus quality to create collaboration and insights. On top of that a unique gamification feature, to create CRO engagement throughout the organization.
CRO Commitee DDMA (chairman)
The CRO committee within the Dutch Digital Marketing Association (DDMA) is dedicated to advocacy and education of CRO. We are convinced that the level of understanding and leverage of CRO can be raised. CRO is an ultimate mechanism to create user insight and with that, create better results. The DDMA represents the interests of users, service providers and media/carriers both in the Netherlands and at a European level. The organisation also acts as a communication and knowledge platform for professionals working in data driven marketing.