Brian Cugelman PhD
Senior Behavioral Scientist at Alterspark - Digital Psychology Training & Consulting
Behavioral Science & Technology
About Brian Cugelman PhD
I'm a Behavioral Scientist specializing in applying psychology and data science to digital products. Wondering if a good fit for a public speaking gig, workshop, or training? Reach out. If you're interested in my training program, see my academy: https://www.behavioraldesign.academy Let's be LinkedIn connections if you'd like to stay in touch.
Skills & Expertise
Career Journey
Lecturer in the Business School
Lecturer on Health Behavior Change Technology
With the Faculty of Health at York University, I teach the health professionals how to use psychology and neuroscience, to build digital health interventions and campaigns. The content is tailored to the needs of working health professionals, such as doctors, nurse practitioners, therapists, clinicians, or researchers who are focused on either public health promotion or the development of health behavior-change technology.
Senior Behavioral Scientist
For over a decade, I have helped thousands of people and corporations learn how to use behavioral science, to build better digital products and campaigns. I train people at all stages, from beginners to industry leaders. I train digital teams, from small organizations, to government agencies, to the core digital teams in the world s top technology firms. I m grateful for the backing from my amazing customers from the United Nations, Samsung, Salesforce, Oxfam, Facebook, PayPal, LinkedIn, Microsoft, Apple, McAfee, Mailchimp, Oracle, SAP, Google, GitHub, Shopify, Vodaphone, Deloitte, Accenture, Forrester, Bank of America, Government of Canada, United States Government, Home Depot, Uber, and many more. When training is in the low season, I focus on R&D developing behavioral science algorithms and digital products. In the past, I used to conduct global social/behavioral impact studies. I ll take on data science and product design contracts, but only on an occasional basis when the fit is perfect.
